Media giant Snap Inc. banned the advertisement of Initial Coin Offering(ICO) in the mobile messenger Snapchat. Earlier this decision was reported by the publication Cheddar, noting that the new policy Snap Inc. came into force in February. At the same time, other types of advertising related to cryptocurrencies (for example, information and educational subjects) were not included in the ban.
In a conversation with CoinDesk representative Snap Inc. confirmed information about the ban on ICO, but did not say anything about the plans to ban advertising related to other uses of cryptocurrency.
The Securities and Exchange Commission of the USA (SE) began a large-scale proceedings in respect of the ICO sphere and, in particular, the tZero platform token from the retail giant Overstock.
Soon after, it became known about the intention of the social network of Twitter to ban advertising of digital currencies, token-accounts and cryptocurrency wallets. Similar decisions were made by Facebook and Instagram, as well as the Internet giant Google.